In a world that never stops spinning, getting a good night's sleep has become one of the most precious aspects of modern life. Amid long working hours, the unavoidable glow of screens, and countless tasks each day, rest has become something many strive for, yet only a few truly experience. In reality, sleep is the foundation of everything—from thoughts and feelings to energy and balance in daily life.

Novotel has brought sleep back to its rightful place as a vital part of daily well-being. As a leading international hotel brand, Novotel emphasizes four pillars of balanced living: Eating, Sleeping, Moving, and Meeting, through a new platform driven by a strong goal of Longevity Everyday. Starting in March 2026, Novotel will enhance the sleep experience for guests, aiming to help travelers from around the world enjoy deep nights of rest and wake up refreshed and inspired for a new day.

Leading us on this journey is Olivia Arezzolo, a renowned sleep expert from Australia, bestselling author, and global speaker, who has joined the Novotel 37 Collective community as the brand's sleep expert. Together, they will share simple yet powerful ideas that quality sleep is not out of reach if we start with small adjustments, step by step, towards achieving perfect rest.

Olivia Arezzolo, sleep expert, bestselling author, and speaker

The Power of Small Changes Every Day

Longevity Everyday reflects Novotel's belief that a long and healthy life does not come from drastic overnight changes but from small, intentional behaviors practiced consistently, gradually leading to sustainable long-term results.

This new vision builds upon four essential pillars: Eat, Sleep, Move, and Meet, which is the brand's vision aimed at inspiring guests worldwide to live each day mindfully, sustainably, and happily, whether at home or while traveling. Here, sleep is the core of this concept.

Jean-Yves Minet, Global Brand President of Novotel, stated, “Longevity Everyday does not mean perfection, but rather improvement every day. Sleep is the foundation of everything and is the most scientifically supported investment in health. Olivia Arezzolo has dedicated her life to proving how good sleep can transform people's quality of life, and today she brings that expertise to Novotel to make good sleep easy and accessible for everyone.”

Starting this March, Novotel will take everyone worldwide on a new journey on the Longevity Everyday platform, focusing specifically on sleep, combining expert advice with meticulously designed guest experiences to provide guests with better rest during their time away from home and in daily life, reinforcing the brand's commitment to genuinely enhancing sleep quality.

Meet Novotel's Sleep Expert

Novotel has partnered with Olivia Arezzolo, one of the most widely recognized sleep experts globally.

Throughout her career, Olivia has appeared in the media over 500 times, spoken at hundreds of international conferences, and authored bestselling books published in multiple countries, making her a trusted expert in enhancing tangible sleep quality.

Her work integrates deep knowledge from various fields, including psychology, sleep science, physiology, and nutrition, demonstrating an understanding of the challenges of modern lifestyles, such as jet lag, continuous screen use, and a non-stop lifestyle. What sets her apart is her approach to communication that is accessible and friendly.

Olivia Arezzolo said, “My goal is to transform sleep science knowledge into simple steps that everyone can apply and practice. It’s not about perfection but continuous improvement. By making just a 1% change each day, these small, consistent changes can lead to clear results in sleep quality, energy levels, thought organization, and long-term health. Sleep is not just something that’s ‘nice to have’; it’s a biological necessity. When we sleep correctly, we can truly live to our fullest potential.”

“We are collaborating with Novotel to help travelers build better sleep habits and fully enjoy their evenings so that ultimately, they can live their best lives every day,” Olivia added.

Designing Restful Experiences for Better Sleep

For Novotel, sleep has always been at the heart of the guest experience. By emphasizing the sleep pillar under the Longevity Everyday concept, the brand is deepening this commitment.

At Novotel hotels worldwide, guests will experience details designed to genuinely promote relaxation, including:

  • A new bedding set that enhances comfort, with pillow and mattress options to meet diverse needs.
  • Sleep Rituals Menus that create a relaxing atmosphere, along with guidance to prepare the body and mind for sleep.
  • In-room recommendations and digital content developed in collaboration with Olivia Arezzolo.
  • Lighting and ambient sound arrangements that support the body's natural circadian rhythms.

All these elements help transform hotel rooms into more than just sleeping spaces, creating intentionally designed areas for guests to reset their balance, restore energy, and wake up refreshed in the morning. Novotel also hopes that guests can take these relaxation routines and experiences back to enhance their daily lives.

Additionally, Novotel has curated a collection of relaxation products for those who enjoyed the brand's unique sleep experience through the Novotel Store, allowing them to bring the comfortable atmosphere of relaxation back home, from high-quality bedding sets to beds identical to those used in the hotels.

Novotel Sleep Quest: A Year-long Journey to Better Nights

Moreover, Novotel has launched Novotel Sleep Quest, a storytelling experience guided by Olivia Arezzolo over a full year. “Participants, or Sleep Apprentices,” representing various lifestyles—whether busy parents balancing work and family, frequent business travelers, or adventurers living life to the fullest—will join Olivia to transform their sleep through small, actionable changes.

Novotel will share their transformation stories through the brand's social media channels, helping followers understand how small behavior adjustments, from evening relaxation to aligning life schedules with circadian rhythms, can create positive, lasting changes in sleep quality.

This series serves as a way to bring sleep science out of the lab and into real life, showing that better sleep can start with small steps every day.

The Growth of Novotel 37 Collective

Olivia Arezzolo has joined the Novotel 37 Collective, a growing community of thought leaders who share the belief that small daily self-improvements can lead to significant long-term changes.

The number 37 reflects a simple yet powerful mathematical concept: if we improve ourselves by just 1% each day, the small, consistent changes accumulated over the year can grow exponentially, resulting in improvements of up to 37 times by the end of the year.

This community includes inspiring individuals from various fields, such as:

  • Kauli Vaast, Olympic surfing champion.
  • Alfie Steiner, plant-forward food creator.
  • Javier Pastore, legendary footballer.
  • Olivia Arezzolo, leading sleep expert from Australia.

All of whom reflect different dimensions of balanced living, from physical movement and nutrition to relationship building and relaxation.

The Future of Travel that Enriches Rest

As modern travelers seek experiences that genuinely rejuvenate the body and mind, Novotel believes that the future of the hospitality business goes beyond just “the places we go” to encompass “the feelings we bring back.” Because while health trends may change, sleep remains a universal need. It is the quiet power that recharges energy, shapes thoughts, builds resilience in both body and mind, and enhances happiness in daily life.

Novotel invites travelers worldwide to discover the simple, powerful, and natural human experience of a better night’s sleep through the Longevity Everyday concept.

For more information about Longevity Everyday, follow the Novotel Hotels Instagram (@novotelhotels).